Tuesday, February 15, 2011

DMC aims at Tinseltown - welcome to Hallyuwood !

In L.A., ex-Gobernator Schwarzie is willing to get back to the studios. In Seoul, the D.M.C. is flexing its own muscles, aiming at global stardom in the movie industry.

We've already seen how committed the city is to transforming this former foresaken area into the country's media mecca ("
Seoul Digital Media City tour"). The next steps are already considered and by 2014, the DMC wants to become Asia's Hollywood (or rather Hallyuwood). OH Se-hoon obviously made the most of his recent trip in Los Angeles, where Seoul also signed a MOU for green development (BTW electric vehicles and OLEV technology will also be implemented in the DMC).

KRW 170 bn will be injected into this second phase, adding to the already ambitious master plan (570,000 sqm) the space liberated by an oil storage complex (35,000 sqm) and a driver's license test site (65,000 sqm). If you take
the map of our previous focus, the "T" of the DMC will turn into some kind of a fat "M" with the test site under the Western bar (at the corner of Guryongro and Namjido-gil), and the oil complex under the Eastern bar (at the corner of Namjido-gil and Jeungsanro, facing the World Cup Stadium).

The driver's license test center will be transformed into "Seoul Culture Contents Center", some kind of a Universal Studio Seoul urban thema park with a strong focus on virtual reality and 3D. By 2013, DMC 2.0 will boast the world's largest CG complex and propose the complete value chain to movie makers : the capital is already becoming an international magnet but until now, the DMC was more specialized into pre-prod than post-production. Beyond new infrastructures for the whole movie / multimedia industries, Seoul wants to build the equivalent to LA Live, the huge complex operated by AEG on West Olympic Boulevard in Los Angeles, complete with residences, hotels, and a shopping center. Of course, spas are also in the program.

Decades after deserting Chungmuro for Gangnam, Korea's movie stars could be moving back in greater numbers to the other side of the Han river.

Seoul Village 2011

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